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National Feature Stories
We connect brands with consumers through "news readers can use" content we develop and distribute to thousands of local media outlets across the country.

Why Do a StatePoint Campaign?

  • Secure coverage in thousands of local media outlets you’re not targeting
  • Impress your stakeholders with a steady flow of coverage year-round
  • Strengthen brand loyalty with “news readers can use”
  • Reach a valuable demographic: U.S. families
  • Promotional rights to post your stories on your website & social media pages

Results Per Story

1,100 – 1,300+
Print & Online
Placements
150 Million+
Total Audience
Reach

Request Pricing

Story Format

Feature Stories

We’ll work with you to position your brand or organization in journalistic Feature Stories that offer readers tangible information of value. Stories include online and print distribution, are 300 – 500 words in length and include a photo for no additional charge. Stories can be evergreen (i.e. any topic, any time) or part of our Timely Special Sections (e.g. Spring Home & Garden, Back-to-School, etc.). And if you have a story tied to another timely event (e.g. Father’s Day or Breast Cancer Awareness Month), we can do 2 versions – a timely and an evergreen version – for no additional fee.

Infographics

Additionally, we can distribute infographics you already have developed. Each infographic is accompanied by up to 200 words of text to help increase media pick-up.

Listicles

You can also do a Listicle format that tells a more visual story with 4 – 6 images. For Listicles, we provide one complimentary photo, and clients are responsible for providing the rest (or can license them from us).

Add-Ons

Expand the reach of your online + print Feature Stories with any combination of our compelling add-on services.

Radio

Repurpose your feature story into a 30-second audio piece that secures 500+ radio airings.

Spanish

Translate your feature into Spanish for an additional 500+ Spanish-language placements

Best-in-Class Coverage Reports
StatePoint Media delivers best-in-class, real-time reporting you can trust. We confirm every editorial placement directly with each outlet. Unlike other services, we do not use multipliers, nor do we rely on assumptions. Plus, everything comes with minimum performance guarantees!
  • Online, real-time results
  • Confirmed placements only (no multipliers!)
  • “Prominence” rank for online placements
  • Print clips & links to online placements
  • Performance guarantee tracking
  • Audience reach, ad value & more!
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